Social Media Consulting
A customer may be identifying your brand for the very first time on social media, or it may be the 5th, 6th, 7th time they see your brand before converting. It’s important to know both audiences are available and how to communicate to both.
AP Tech Services can help you utilize social media to engage loyal customers while also attracting potential new ones. AP Tech can develop with you a social media game plan to determine which platforms fit your brand and business model the best.
Within those platforms we’ll develop ad campaigns and a posting schedule to grow your business through new customer acquisition as well as maintain customer loyalty through engagement and creative posting content.
Facebook offers amazing (and free!) analytical tools like Business Manager to target specific groups, email lists, and website visitors. Monitor ad spend and evaluate which ads are providing positive ROI’s for your company. Google also offers fantastic analytics tools to better understand website traffic patterns.
AP Tech can train your staff on how to utilize these tools, or manage ads for you directly. Not interested in spending money in social media? There’s still plenty of free tactics to take advantage of to grow your brand.
Connect today and lets begin to build your online presence.